Typie

AI coaching · for SA business owners

The message they opened and never answered. The ‘let me do my own research’. The one asking if it’s a pyramid thing.

  • Following up after the blue tick, without selling harder
  • Handling “it’s too expensive” from someone in your network
  • Answering “is this one of those pyramid things” without getting defensive

Typie is a WhatsApp-style AI coach. Run the message they opened and never answered, the “it’s too expensive,” the “is this a pyramid thing” — as many times as you need, on your time — so the real one goes the way you need it to.

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Pay in rands · pay as you go · no contract

Typie Coach
practice mode
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Typing your own replies is part of the live version. Get access →

The conversations quietly costing you money.

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01 The lead who went cold They were keen on Tuesday and silent by Friday. Practise the message that reopens it without pressure. Cost: the sale you already earned
02 “Isn’t this a pyramid scheme?” Answer it calmly, in your own words, without getting defensive or over-explaining. Cost: the person, not just the sale
03 The recruit who wants proof Talk honestly about earnings and effort, so the people who join actually stay. Cost: your team’s retention

What you’ll practise

Real situations from running a business in South Africa. Pick the one you’re dreading.

Close the sale

The messages between ‘that sounds interesting’ and them actually buying.

  • Turning a warm intro into a customer
  • Following up after the blue tick without selling harder
  • Asking for the commitment instead of circling forever

Handle the objection

Price, scepticism, and the pyramid question — answered without going defensive.

  • “It’s too expensive” from someone in your network
  • “Let me do my own research”
  • “Is this one of those pyramid things” — answered without going defensive

Build the relationship

These are people you know. You’ll message them again either way.

  • The check-in that isn’t a sell
  • Recovering when a customer goes cold after buying
  • Asking for a testimonial without it being weird

How it works

Three steps and it’s already easier.

01

Pick the one you’re dreading

Chase a payment. Hold a price. Follow up a quote. The closer it sits to your week, the more the practice pays.

02

Practise in chat

Typie plays the customer, the supplier, the employee. You reply like you actually would. Get it wrong. Run it again.

03

Have the real one

You’ve already heard the hard question. So it lands like something you’ve handled before — because you have.

Every conversation teaches one move.

  • Chase an overdue invoice as a factual request about a documented obligation — not a confrontation.
  • Say no by giving a reason and a redirect, so you’re neither vague nor stiff.
  • Answer a complaint by acknowledging the person before you fix the problem.

Tested on my own team first

The first people who used Typie were my own team at True Clean

“It challenged what I do and took me out of my comfort zone. It increased my professionalism — and it works.”

Converting messages into bookings quicker.

Cindy, co-owner of True Clean Cindy · co-owner, True Clean

“It helped me break up conversations to cause the least friction when attending to client queries — from quotes to bookings.”

Less friction, from quote to booking.

Angie, True Clean Angie · True Clean

Why it exists

I’m Diederik, founder of Typie. I run True Clean, a cleaning business in Gqeberha, so I’ve sat with every one of these: the quote that went quiet, the invoice I couldn’t bring myself to chase, the price I dropped because I couldn’t hold it. I wanted somewhere to practise them first. There wasn’t one, so I built it.

Diederik, founder of Typie

— Diederik, founder

The next conversation matters. Practise it first.

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Built in South Africa · paid in rands via PayFast · Privacy policy

Built for South Africans who sell through their network.