Typie

AI coaching · for SA business owners

Rehearse the conversation you’re dreading. Then have the real one.

  • Following up on a quote that’s gone quiet
  • Holding your price when a client pushes back
  • Giving a staff member feedback they need to hear

Typie is a WhatsApp-style AI coach. Run the quote that went quiet, the price pushback, the angry customer, the staff talk you keep dodging — as many times as you need, on your time — so the real one goes the way you need it to.

Pay in rands · pay as you go · no contract

Typie Coach
practice mode
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Typing your own replies is part of the live version. Get access →

The conversations quietly costing you money.

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01 The quote that went quiet You sent it. Nothing. Now the follow-up feels like begging, so you leave it and lose the job. Cost: the whole job
02 “It’s too expensive” Four words and your margin is gone, because dropping the price is faster than explaining it. Cost: 15–30% margin
03 The angry customer They’re loud, you’re defensive, and a fixable complaint turns into a one-star review. Cost: your reputation
04 The invoice you won’t chase 60 days overdue and you’re somehow the one feeling awkward about it. Cost: your cash flow
05 Feedback you keep dodging The talk you’ve rehearsed in your head for weeks and still haven’t had. Cost: the whole team’s standard
06 The staff member who didn’t pitch Third time this month. You need it to stop without losing the person. Cost: a client’s trust

What you’ll practise

Real situations from running a business in South Africa. Pick the one you’re dreading.

Win the work

Get the yes without dropping your price.

  • Following up on a quote that’s gone quiet
  • Handling “it’s too expensive”
  • Turning an enquiry into a booking

Hold your ground

Hold your number and keep the relationship.

  • Holding your price without caving
  • Keeping a calm head with an angry customer
  • Handling a complaint

Run the team

Have the talk you keep dodging.

  • Giving a staff member hard feedback
  • Sorting out a worker who didn’t pitch
  • Working with other businesses

How it works

Three steps and it’s already easier.

01

Pick the one you’re dreading

Chase a payment. Hold a price. Follow up a quote. The closer it sits to your week, the more the practice pays.

02

Practise in chat

Typie plays the customer, the supplier, the employee. You reply like you actually would. Get it wrong. Run it again.

03

Have the real one

You’ve already heard the hard question. So it lands like something you’ve handled before — because you have.

Every conversation teaches one move.

  • Chase an overdue invoice as a factual request about a documented obligation — not a confrontation.
  • Say no by giving a reason and a redirect, so you’re neither vague nor stiff.
  • Answer a complaint by acknowledging the person before you fix the problem.

Tested on my own team first

The first people who used Typie were my own team at True Clean

“It challenged what I do and took me out of my comfort zone. It increased my professionalism — and it works.”

Converting messages into bookings quicker.

Cindy, co-owner of True Clean Cindy · co-owner, True Clean

“It helped me break up conversations to cause the least friction when attending to client queries — from quotes to bookings.”

Less friction, from quote to booking.

Angie, True Clean Angie · True Clean

Why it exists

I’m Diederik, founder of Typie. I run True Clean, a cleaning business in Gqeberha, so I’ve sat with every one of these: the quote that went quiet, the invoice I couldn’t bring myself to chase, the price I dropped because I couldn’t hold it. I wanted somewhere to practise them first. There wasn’t one, so I built it.

Diederik, founder of Typie

— Diederik, founder

The next conversation matters. Practise it first.

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